October 19, 2016
By Elisabeth
With thousands of websites created each day in France, you absolutely need to make yours stand out! As you probably know, there are several ways to make your website appear on the first result page on search engines like Google, Yahoo, Bing, etc. In previous articles, we talked about links, the importance of having great content and call-to-action buttons. But there isn’t just the content that is thoroughly examined: the visuals are, too! But how?
Read moreOctober 04, 2016
By Elisabeth
Soon to be married? Congratulations!
Now is time to tackle the wedding preparations! Dress, hair, cake, guests, location, everything can seem so stressful! Luckily, WebSelf comes in handy with tips on how to create a wedding website that will capture the essence of your love without breaking the bank!
A wedding website has become a very common way to share to your guests important information about the wedding, the proposal or the story of how you met. A website is also an all-in-one tool to make your guests contribute to a small gift, to confirm their attendance at the wedding, write you some encouraging words, and much more!
Read moreJuly 11, 2016
By Elisabeth
With millions of blog posts created every day, it becomes increasingly difficult to stand out. You can't deny it, some blog posts captivates your attention and others, not at all! Want to keep your readers interested? Make your blog stand out with these 10 tips to optimize your success.
Read moreJuly 08, 2016
By Elisabeth
Now that you've created the perfect website to your company's image, what's the next step? Your presence on social networks, of course!
Social networks are very important in your digital strategy. We must not underestimate them but it's important to remember that each network are suited best for a certain audiences and they each have different objectives. For example, a job opening within your company has a much better place on a network like LinkedIn rather than on Instagram.The majority of your customers are young? It would be better to stick with Snapchat or Twitter to communicate with them. Make sure you know your audience and adjust accordingly.
Here are 6 good reasons to use social media for your business and how to be successful using them.
Read moreNovember 16, 2015
By Catherine
It’s well known, a large amount of text on a site, risks losing the interest of the visitor. Note that I'm not saying that your content is not important, on the contrary, it is one of the most important ranking criteria for search engines.
However, there are many tools to establish points of contact with a visitor into your site. Video is one of the most powerful of all.
Read moreFebruary 06, 2013
By Catherine
Small businesses are often afraid of the cost of developing a website and an online marketing strategy or even worse, still believe that a website is a luxury, a superfluous element, that its unnecessary. However, when we look at our life habits, it’s clear that the web occupies a more and more important part in it. 78% of Internet users search a product online before buying it. 97% of consumers look for local businesses online before going on site. 82% of web searches are followed by a local store visit or a call. But ... and sadly, only 44% of Quebec SMEs create a website.
Read moreSeptember 20, 2012
By Catherine
You released a new article in your blog : you're happy, all is well. You think the work is all done? Hold on!
The biggest part of the work of a blogger begins once the text is written and published. You write these articles for a reason, to be read and viewed, and to help your SEO! Here are some points to remember when creating your website and once your words are online!
Read moreAugust 30, 2012
By Catherine
Flyte.biz published a list of little tips and tricks on web design and web marketing we judge relevant to our customers and we decided to repost it for you. Feel free to take note!
Read moreJuly 31, 2012
By Maud
There's a lot of misconceptions around social medias. When you're a self-run small business, sometimes, these misconceptions can cost you your e-reputation or prevent you from building the right fanbase and get more potential clients! Mashable posted a list of 6 ways that small businesses usually get social media wrong. Since this information is relevant to most of our customers, here is the list, as posted by Mashable, to help you get your social marketing right!
Read moreJuly 12, 2012
By Maud
Entrepreneur.com published an interesting article listing usefull things for a small business’ website to have. We found the list really relevant and interesting, so we’re sharing it with you! In a world where not everyone has a lot of experience being a webmaster, it’s hard not to forget key issues. Here is the list, as presented by Entrepreneur.com, adapted to our editor. My comments are in italic in the text.
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